Keck Medicine of USC
Animated videos
The Results
I used animation to transform complex medical information into clear, visual stories that boosted engagement on social media
300k+
Views generated across Keck Medicine's social media channels by animated content.
50%
Growth in engagement across social media channels YoY, supported by animated content.
3
Campaigns supported, including Breast Cancer, Heart Health and Organ Donor awareness months.
About Keck Medicine of USC
Keck Medicine of USC is the University of Southern California’s medical enterprise, combining best-in-class physicians, access to cutting edge research, and state-of-the-art facilities to provide highly specialized care for its patients.
The Challenge
Health care information can often be complex and difficult for patients to understand. The challenge was to make important topics—including organ donation, breast cancer, and heart health—more approachable and easier to understand, while supporting patient education and strengthening engagement with the community.
The Solution
I used animation to transform complex medical information into clear, engaging visual stories that made important health topics easier for patients and the broader community to understand and relate to.
The animated content strengthened Keck Medicine’s brand by building trust, deepening community engagement, expanding digital reach, and reinforcing its reputation as a leader in patient-centered care.
View Sample
Click the video to view the "What are Living Liver Transplants" video
